Machine learning in software development

Technology is an undeniable part of ours lives. More and more innovations are having an impact on society and are changing the way we live. Yet, there are no signals of slowing it down. What’s even more important is that machine learning has become popular. It’s more often used in software engineering and sometimes it’s even a must-have!

Machine learning – what is it?

Machine learning (ML) is a method of data analysis that uses AI (artificial intelligence) technologies to automate the process of constructing analytical models. In other words, it enables computers to learn without programming. Computers can utilize data independently and modify it according to changing events and needs. Gaining new information boosts their ability to solve the problems presented.

Why is it important?

When specific algorithms can’t be developed, machine learning comes with help. A few examples could be spam filtering, optical character recognition (OCR), or search engines. With autonomous models, machine learning is capable of processing more complex data sets simultaneously giving solid analytical results quickly. This also enables businesses to new possibilities while avoiding unanticipated problems. Furthermore, the increased interest is the result of recent tech advances.

How does it work?

The capacity to assess a massive amount of Big Data is a new method of communicating with machines. Rather than directing the system on what to do, we construct a model from input, and the learning algorithm discovers patterns that convert later into instructions. This idea is inspired by AI. It has evolved from pattern recognition since repeatability is an important criterion. They adapt and leverage previous knowledge to provide reliable results.

Types of ML 

We can distinguish three main types of ML: supervised learning, unsupervised, reinforcement learning. The data is interpreted by each model but in a bit different approach.

The most common is supervised learning. You provide the computer samples and the purpose is to learn a rule that links them. It’s teaching what’s what so that it can better match it. Example: voice recognition.

Unsupervised learning differs from supervised learning in that it’s not labeled. It automatically recognizes structure. As data is acquired, the algorithm searches for similarities in data and responds appropriately based on the presence or absence of such patterns. Example: purchasing habits analytics.

The third machine learning type is influenced by behaviorist psychology as its methodology differs from both supervised learning and unsupervised learning. Reinforcement learning teaches how to act by providing data and providing feedback on how well it performs. It makes an attempt to maximize rewards. Example: self-driving vehicles.

Other AI models vs machine learning

Data science is a buzzword in the software industry right now. Teams work tirelessly on AI strategy across many industries and start-ups. Artificial intelligence is a catch-all phrase for all types of learning. The first is machine learning. ML is then followed by neural networks and deep learning.

  • Neural networks are a computer program that simulates the neurons in the brain. It is mainly composed of clusters that work together to get the intended effect. Like it is in the human brain, neuronal amplification promotes predictive modeling, expertise, and deeper learning. Its applications range from predicting and market analysis to economic risk evaluation.
  • Deep learning employs many layers of neural networks and makes extensive use of complex data sets. It is built on three or more layers of neural networks. Deep learning might be described as the cornerstone of cognitive computing as it’s often used in applications such as picture classification or pharmaceutical analytics.

Machine learning advantages for software development

With machine learning, you can examine pieces of information more efficiently. Businesses that are based on data analytics, may take advantage of this widely used solution. The possibility to discover hidden insights from big data helps companies run more intelligently.

The advantages of machine learning for software development are as follows:

  • Saves money as well as time by freeing up analysts and developers to do work that computers can do. 
  • Improves performance and reduces unexpected costs or failures.
  • Improves cybersecurity by analyzing data and responding to cyber threats in real-time.
  • Better targeting for marketing approach, taking advantage of recommendation engine that can personalize the buying experience.

Implementing machine learning for your software project

Regardless of the industry, you operate in, machine learning may help you get a competitive edge and make use of the already mentioned advantages. It would be a mistake not to consider it. But to fully reach machine learning’s potential, you need to invest in a professional digital agency consisting of tech experts. Innovative machine learning algorithms might be difficult. With a competent team, you may be sure that the final software development project will be of the highest quality.